Keynote speeches on living and leading free.
Tate Unruh helps athletes, coaches, and executives trade fear-driven performance for identity-rooted freedom — turning inner clarity into their sharpest competitive edge.
A career of high performance.
Tate's competitive background — college basketball at Northern Colorado through a professional career overseas — is where the Fear to Freedom framework was tested first, long before it became a keynote.
Featured & trusted
Real feedback from people Tate has spoken to and coached.
It’s more than just someone getting on a stage and talking—it’s truly figuring out who you are.
It’s way deeper than quick-hitting, surface-level information—it’s an experience.
As a leader, he challenged me in all the right ways. Super impactful!
Live, in the room, with a crowd leaning in
Recent keynote at the Head Coach Training Center (presented by JustPlay Sports Solutions), Orlando.
Talks built to move a room from fear to freedom
Each keynote is adapted for the audience — teams, athletes, or executive groups — and grounded in Freedom Lab's identity-based frameworks.
Fear to Freedom
Tate's signature talk on identifying the fear-based patterns that quietly run a team or a life — and replacing them with an identity strong enough to perform under pressure.
Flow vs. Force
Why the hardest-charging performers often get their worst results by forcing outcomes — and how to lead, compete, and coach from flow instead of pressure.
The Best Version of You
A practical framework for closing the gap between who you are on your best day and who shows up under stress — and making the best version the default.
Bring Tate to your next event.
Corporate offsites, team leadership trainings, coaching conferences, and athletic programs nationwide. Share the details below and Tate will follow up to evaluate fit.